The WineCultureAmbassador 2023

Klaus Platter

Klaus Platter is the new Wine Culture Ambassador

The WineCulture Marling has a new ambassador: Klaus Platter. Following in the footsteps of distinguished figures like Hans Terzer, Alois Lageder, the "Freien Weinbauern", Josef Reiterer, and Elena Walch, Platter is now one of the leading names in the world of wine. This prestigious award, presented annually by the WineCultureMarling, honors individuals who enrich regional wine culture, introduce innovative ideas, and promote wine culture beyond regional borders.

Ceremony at the Barbara Cellar in the Romantikhotel Oberwirt
In the charming setting of the Barbara Cellar at the Romantikhotel Oberwirt, Klaus Platter was honored by the coordinator of the WineCulture Marling, Walter Mairhofer. The tribute speech was given by wine expert Sebastian Marseiler, who described Platter as a "vinosopher and troubadour," emphasizing his deep influence on South Tyrolean wine culture and his commitment to sustainable practices and innovation in winemaking.

Greetings and Special Anniversaries
Johannes Mairhofer, vice president of the Marling Tourist Association, also praised Platter’s achievements and highlighted two important milestones: 15 years of WineCulture Marling and 5 years of the WineCulture Ambassador. Another key moment was the 50th anniversary of Josef Waldner, who was recognized for his decades of dedication at the Romantikhotel Oberwirt.

Mayor Felix Lanpacher emphasized the importance of wine culture for Marling and the role of the Tourist Association in promoting local marketing, while Provincial Councillor Arnold Schuler reiterated the significance of viticulture for South Tyrol.

Thanks and Honors
Special thanks were expressed by former Governor Luis Durnwalder, who has worked alongside Klaus Platter for decades to develop South Tyrolean wine culture. The outgoing WineCulture Ambassador, Elena Walch, was traditionally honored with a caricature by Peppi Tischler.

Insights into the “Steil” Sparkling Wine and Merano’s Sweet Wine
In addition to the honors, there were intriguing insights into the world of wine: Geier Bernhard, whose innovative tracked vehicles are used in steep vineyards, presented his sparkling wine “Steil.” The cellar master of the Merano Winery, Stefan Kapfinger, described the unique characteristics of the winery’s sweet wine.
Ambassador Karl Platter
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Attention, food lovers! 🍴😍

Our dumpling cookery courses are back! 🥳🥣

Dive into South Tyrolean tradition and learn how to prepare dumplings step by step with our farmer’s wife, Elisabeth. Cook together – and enjoy a convivial lunch afterward! 👨‍🍳👩‍🍳

📅 When? April – October
📍 Where? Marling
👩‍🍳 Who can participate? Anyone who loves South Tyrolean cuisine!😉

You would like to join? Sign up now and enjoy a delicious culinary experience! 🍽️💛

📸IDM Südtirol Frieder Blickle & Damian Pertoll, Trickytine

#marling #südtirol #meran #südtirolerküche #marlengo #altoadige #southtyrol

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marling_marlengo marling_marlengo 4 days ago
marling_marlengo

Do you already know the Marling Tourist Association team?😊

👨‍✈️ Hannes – The Team Captain
Our all-rounder, planning expert, and strategist. He keeps everything running!
✨ Deborah – The Marketing Fairy
Creative campaigns, PR, and newsletters? Deborah ensures the perfect presentation!
💬 Ramona – The Communication Queen
From events to the weekly program – Ramona keeps it all under control.
📚Tanja – The Detail-Oriented Event Manager
Numbers, accounting, and Wine and culinary in Marling? Tanja is the calm and steady force in the background.
🎯 Mechthild – The Project Coordinator
Whether it’s the GuestPass or events like "Taller & Tuba" – Meggi gets things rolling!
🌳 Martin – The Outdoor All-Rounder
Waalweg trails, green spaces, and hiking trails – Martin keeps Marling in top shape!

A great team is all about teamwork – everyone has their role, every task matters and together we achieve the best results! 💪🏼✨

#marling #südtirol #meran #marlengo #altoadige #southtyrol

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marling_marlengo marling_marlengo 6 days ago
marling_marlengo

Spring is in the air - and on your plate! 🌸 🌿

Nature is awakening in Marling and with it the best regional delicacies: tender asparagus, fresh herbs, crunchy vegetables and light spring dishes to tantalize your taste buds. 😍🍽️Our Marling restaurants invite you to enjoy spring with all its flavors! 💚🌷

📸Verlag Athesia Tappeiner_by Alex Filz,IDM Südtirol-Alto Adige-Damian Pertoll, IDM Südtirol-Alto Adige- Patrick Schwienbacher

#marling #südtirol #meran #urlaubsüdtirol #südtirolerküche #marlengo #altoadige #cucinaaltoatesina #southtyrol #visitsouttyrol

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marling_marlengo marling_marlengo 9 days ago
marling_marlengo

Guided tour through the Rochelehof adventure cellar! ✨

A typical cellar tour? Not in the Rochelehof cellar! Here, you’ll enjoy an experience for all the senses! 🍷🏺 Discover varied highlights – there’s so much to explore!👀

Every week, you have the chance to join! Curious now? 😉

📸Lintner Christian & Rochelehof

#marling #südtirol #meran #rochelekeller #marlengo #altoadige #southtyrol #visitsouttyrol #visitmerano #cellartour

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Marling - Marlengo Marling - Marlengo 13 days ago
Marling - Marlengo

Weingut Eichenstein – Ein Blick auf die Natur und den Wein! 🌿🍇

Von 550 Metern Höhe blickt das Weingut Eichenstein von Freiberg mit einem atemberaubenden Blick auf Meran, das Etschtal und die Texelgruppe. Die Weingärten profitieren von einer perfekten Kombination aus mediterranem Klima und alpiner Landschaft. 🌞⛰️
Die edlen Weine gedeihen auf mineralreichen Böden, die von Porphyr, Quarzit und Granit geprägt sind – die ein vorzeitlicher Vulkan einst zutage befördert hat. Diese idealen Voraussetzungen von Boden, Klima und Landschaft begünstigen das Gedeihen der Rebstöcke und das Gelingen der Weiß- und Rotweintrauben. 🍷✨

Das Weingut umfasst nicht nur die prachtvollen Lagen in Freiberg, sondern auch drei wertvolle Lagen in Marling – ein wahres Paradies für Weinliebhaber! 🍇🍷

Entdecke die Essenz der Natur im Glas – das ist Weingut Eichenstein! 🍷

📸Weingut Eichenstein

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